Case Study 1:
INCRECO
Metaverse Space
– Concept Art & World Building
Challenge
Challenge
INCRECO needed a persistent online space serving three key functions:
A Web3 art gallery and events area
A conference center for talks and panel discussions
Seminar rooms for hosting workshops
The aesthetic vision was a futuristic, grand, and monumental space with light-filled, glass-like structures and aluminum materials, creating an organic, artistic, and immersive feel. The platform needed to be accessible to non-gamers and a mature audience via web browsers, mobile, and VR headsets.
Beyond design, I also guided the client through the metaverse platform selection process and helped them understand the technical and creative aspects of building in VR.
Approach & Skills Used
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Approach & Skills Used *
My Role & Process
AI-Assisted Ideation
Collaborativelly with the client I generated a MidJourney-based mood board. I extracted visual themes and translated them into architectural silhouettes in Gravity Sketch.
Rapid Prototyping & Spatial Design
Sculpted multiple environment concepts for client review
Designed spatial flow, interiors, terraces, modular zones, staircases, columns, and sculptural forms
Tools: Gravity Sketch, Blender
Materiality & Integration
Created unique textures with Substance Painter
Built and assembled the space in Unity, using Spatial.io’s SDK to add interactivity and seamless navigation
Generated a custom skybox with Blockade Labs to deepen immersion
Iterative Development
The project was delivered in agile, iterative phases:
Month 1st-2nd: Core space live and testable
Following 2 months: Weekly feedback cycles, refinements, and feature expansion
Outcome & Impact
Successfully launched a flexible, evolving virtual environment
Hosted the successful INCRECO Foundation Event, creating an engaging, curated experience
Enabled NFT sales and live interactions, boosting audience participation
The space was successfully activated through INCRECO Foundation Live Event. Full event details and engagement metrics can be found on the [Events & Activations page].